Brand Manager

Key job responsibilities:

• Dealing with local brands of the Company, as well as a licensed brand of energy drinks
• Creation of marketing plans for brands
• Elaboration of projects to promote / support brands, creation of an activity timeline for each brand with further implementation
• Dealing with creative and digital agencies
• Elaboration of the innovative projects, launch of the new products
• Forecasting and following the dynamics of secondary sales
• Management of the brand budgets
• Monitoring of budgetary expenditures of the brands
• Analysis of the earning capacity and profitability of the brands
• Development and implementation of advertising and PR events
• Elaboration of advertising materials (POSM)

Requirements for candidates:

• higher education (preferably in marketing)
• at least 3 years of work experience in marketing in the international FMCG

 Skills and expertise needed:

• basics of economics, including methods for calculating profit, profitability, and investment efficiency
• theory and practice of management
• methodology of market research, competitive environment and macroeconomic situation
• elaboration of long-term and short-term plans for the trade channels marketing
• principles of building distribution channels
• planning and implementation of different promotion techniques: for consumers, customers, sales teams
• budgeting, methods of control and management of budget efficiency
• skills in business analysis of sales and distribution indicators
• strategic planning of the development of sales channels and marketing activations to achieve agreed goals
• advanced level of investment and cross-functional project management
• communication skills (ethics in business communication, negotiation and presentation, decision-making, objections handling, leadership, teamwork, drive for results, teaching skills and trainability)

Contacts: 

If you meet the abovementioned requirements and look for an interesting and challenging position, please send your CV here

Please note that only a restricted number of candidates will be invited for an interview.